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  Beyond the Boardroom: Why the Practice Perspective Wins Mainstream strategy models, such as Porter’s Five Forces, often explain as little as 4% to 18% of the variance in firm profitability. This leaves a massive "82 percent to 96 percent" gap that Strategy-as-Practice (SAP) attempts to fill by viewing strategy as an activity that is socially accomplished. However, SAP faces valid criticisms. A major critique is that the field has become too focused on "articulated strategies"—those formally defined by top management—which risks making it a mere subset of traditional research rather than a radical alternative. Scholars argue that researchers often default to studying the "usual suspects," such as CEOs and middle managers, while overlooking the strategic impact of frontline actors like engineers or tour guides. Additionally, SAP researchers face a "dilemma" in balancing the depth of ethnographic data with the breadth and diversity required fo...

Why I prefer online shopping instead of physical Carrefour

 I should mention first that I love going markets for physical shopping, to be in crowd, seeing and feeling the items that I would like buy. But online shopping is coming comes with lots of advantages which you can not avoid and replace when you do at physical store. Like - Since I am so busy during the day, its time efficient to do online shopping. - You can easily see all options available in stock. When you do physical shopping you are only limited with on shelf items. But online option contains even the item which are not on physical shelf. - You can easily compare items to find perfect fit for your requirement. - You can compare prices with spending less time. I believe online shopping still not able to replace physical shopping, when the issue is finding and selecting best and freshest fruits, fish and best cut of meat you are looking for:) thanks.